Fiona Rickard Writing
Founder Fiona Rickard
Location Dublin, Ireland
Website fionarickardwriting.ie
Where Fiona started:
Fiona had years of experience as a Copywriter for non-profits, charities and educational institutions, but no brand or website to reflect that expertise.
Her work was coming through reputation and referrals alone.
While that worked, she lacked a professional online presence to validate her experience, explain her services clearly and support collaborations with larger organisations.
What I did:
I designed Fiona’s brand and website with personality and warmth at its core.
The site clearly communicates who she works with, what she offers and why her approach and experience matters.
I used welcoming layouts with thoughtful typography and icons that highlight Fiona’s empathy and professionalism from the first click.
The Results:
Greater confidence and validation of Fiona’s experience
Increased enquiries from the week the website launched
Dream clients reaching out who were already aligned with Fiona’s work and values
Doubled her revenue in her second year of business
“The website has paid for itself many times over…the clients that have come in are brilliant clients.”
Fiona Rickard,
Founder of Fiona Rickard Writing
